Setup the brand identity. Review the existing marketing material and deliver a finished product. One time setup of all customer touch-points Creation of templates for all marketing material. Formalization of Marketing Strategy and Brand Guidelines.
Make the Brand Visible. Ongoing sustained effort to build a buzz around the brand. Creating a presence in all forums and platforms and keeping up a high level of activity to ensure visibility. Adding rich content to newsletters, articles, blogs and profile pages on a regular basis. Engaging the online community and forging partnerships in targeted areas.
Consistency of message quality. Busy executives can send any raw content and get back finished, formatted, edited, improved, stylized and targeted output which can be shared with customers. All your communication is consistent in quality and coherent with your brand image. Additionally this can be published directly by us, and also filed properly for reference.
Content created on demand to populate your ever growing customer touchpoints. As you grow, your website and collateral need layers of content, that engage and guide a customer base, and make you more visible in search results. Creating content for client needs. Acting as an agency to deliver marketing activities that every business needs. We also use external vendors and freelancers whom we manage, be it getting t-shirts printed or submitting videos to news media.
Generating Sales Leads. As traffic and interactions increase, we need to analyze marketing efforts, spot business opportunities and drive relevant traffic towards the sales funnel. Engaging potential customers in an ongoing conversation and converting them to sales leads. Positioning the brand to maximize sales and business leads.
Dedicated Marketing assistance. Personalized marketing assistant from our team will be available both remotely or on-site either full time or part time, backed by our team, according to your needs and budget. Ensuring the quality of your marketing initiatives will be of the highest standards of ideation and execution. Also helpful when additional Marketing bandwidth is needed for special events, trade shows, new launches etc.